31 sales letter openers to kick start your sales pitch
by Dean @ ProCopyTips sales copyThere’s nothing more challenging to a copywriter than taking on a sales letter assignment. And there’s nothing more discouraging than staring at a blank screen because you have no idea how to get your sales letter started. Here are some popular sales letter openers that can help get your creative engine running.
Sales Technique for Writing
by Laura @ Word Grrls sales copywriting techniques and stylesI’ve never liked being a salesperson, yet as a writer we are in fact, salespeople. You can’t get around it. We sell ourselves as credible sources for information. But, we also sell our ideas and our writing itself. If you’ve ever thought “Why should anyone read my stuff?” You can understand the relationship between sales and writing (even before publishing comes into it). We want readers to buy into our writing, to be believe what we write, take it seriously. So, we have to sell it.
How to Write Sales Copy
by James @ Men with Pens sales copyLearning how to write sales copy isn’t as easy as it looks. We tend to pick up sales copywriting jobs around here, probably because we display a good business image and a ton of confidence. Personally, all my sales copy seems to hit just the perfect note with clients. But knowing how to write sales copy isn’t something I’ve been able to teach others. In fact, this form of copywriting seems to be the most challenging.